What is a keyword gap analysis?
An SEO tactic called a "keyword gap analysis" looks at how your website stacks up against those of your rivals to determine which keywords generate the most traffic and rank highest.
Your keyword "gaps" are places where you have a chance to surpass and rank higher than your rivals. To put it briefly, it's a means of identifying keyword chances that you're passing up.
It's also a crucial component of a competitive study for SEO. You'll start by determining the keywords that rank for your rivals but not for you. Additionally, you'll find keywords for which you score poorly, such as those in positions 5 through 15. From there, you can devise a plan to "boost" poor ranks and appropriate terms from rival websites.
What is a keyword gap analysis?
An SEO tactic called a "keyword gap analysis" looks at how your website stacks up against those of your rivals to determine which keywords generate the most traffic and rank highest.
Your keyword "gaps" are places where you have a chance to surpass and rank higher than your rivals. To put it briefly, it's a means of identifying keyword chances that you're passing up.
It's also a crucial component of a competitive study for SEO. You'll start by determining the keywords that rank for your rivals but not for you. Additionally, you'll find keywords for which you score poorly, such as those in positions 5 through 15. From there, you can devise a plan to "boost" poor ranks and appropriate terms from rival websites.
9 Common Site Errors